Alex is an assistant professor at the Daniels School of Business at Purdue University. His research focuses on the economics of digitization with an emphasis on digital platforms, Human-AI interaction, and social influence.

Alex holds a PhD from the MIT Sloan School of Management in addition to a BS in Business Administration and BA in Economics from the University of North Carolina at Chapel Hill. He has also worked in industry as a research assistant at Microsoft Research and an analyst at Wells Fargo Securities.